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Korea Peace Day Sample Press Release Below is a sample press release for Korea Peace Day events. It provides a commonly used format for press releases and suggests phrasing and information to include in your own press release. Your press release should be sent to your university’s media liaison or public relations office, to campus publications, to local newspapers, and to local television and radio stations. Be sure to include your local weeklies! Follow up with phone calls to campus newspapers, local newspapers, local weeklies, and to television and radio stations to ask for coverage of the events. The press release should also be sent to campus and community organizations. Flyers, emails, etc., advertising your Korea Peace Day events should also be sent to these organizations and they should be enlisted to advertise these events among their members. In addition to sending letters to your congressional representatives, as described in the Korea Peace Day activity list, also send your press release. The more published material they get on the issue of peace in Korea, the more they will realize that their constituents are serious. If your organization has a website, provide a link to www.asck.org and also email your press release, a schedule of your Korea Peace Day events, photographs of Peace Day activities, and any other information to peaceday@asck.org. For easy access, provide the names and contact info for your elected officials and encourage your participants to send letters and emails using the sample letters provided in the Briefing Packet. People in the US can find the addresses and telephone numbers of their representatives in the House and in the Senate. FOR IMMEDIATE RELEASE SO-AND-SO
TO SPEAK ON PEACE IN KOREA Local Contact: Name, phone number, email National
Media Contact: Ji-Yeon Yuh, 773-255-7377 or November 2005 CITY—Korea expert So-And-So of ABC University will be the keynote speaker at a cluster of events commemorating Korea Peace Day at University on Nov. 10. The University is one of many around the United States and other countries holding Korea Peace Day events. After George Bush labeled North Korea a member of an “axis of evil,” U.S.-North Korea relations deteriorated to the point of exchanging threats (both veiled and explicit) of military attacks and counter-attacks. Recently, North Korea has signaled an increasing willingness to engage in constructive dialogue with its neighbors and the U.S. In June 2005, a large South Korean delegation visited Pyongyang, the North Korean capital, to commemorate the five-year anniversary of the historic joint summit between the two Koreas. At this point, any threat of military force by the U.S. to resolve the nuclear issue would be counterproductive and lead to the possibility of a war that would have disastrous consequences. Some 37,000 American troops are stationed in South Korea, and they would immediately be in the front lines of any new war that breaks out. The previous war, which ended in 1953 with an armistice, killed some three million Korean civilians and resulted in 57,000 American casualties. It reduced the Korean peninsula to little more than ashes and rubble. Korea Peace Day events are held in the firm belief that only negotiation and peace can push U.S.-North Korea relations forward into the 21st century and maintain regional and world stability, while threats and war can only endanger world stability. So-And-So will speak on “Prospects for Peace on the Korean Peninsula and the Role of the United States” in College Hall Auditorium at 4 p.m. on Nov. 10. So-And-So’s keynote speech is the highlight of a series of events organized by Campus Organization to advocate for peace on the Korean peninsula. A panel discussion (1 p.m., Nov. 10, College Hall 314) with So-And-So, Prof. B of the Korean Studies Center, and Prof. C of the History Department will focus on U.S. policies toward the two Koreas and the prospects for Korean reunification. The South Korean movie “Joint Security Area” will be shown at 7 p.m. in Main Auditorium and will be followed by a discussion led by Comparative Literature Prof. A. These events are made possible through the support and sponsorship of the following organizations: A, B, C, D, E, and F. For a complete listing of Korea Peace Day events at University, see <your website address>. For more information about Korea Peace Day events nationwide, see www.asck.org.
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